Dark Souls III Uses Sad Ben Affleck Video To Promote Game And It's Perfect

Whoever is in charge of Dark Souls III marketing deserves a raise for this latest stunt, combining scenes from an untold number of death scenes from throughout the series with the already infamous “Sad Ben Affleck” meme that’s had the internet buzzing for the past couple of weeks.

The above video first went live on the Dark Souls Twitter page last night and it has already become its own internet sensation.

In case you haven’t been internetting much these past couple of weeks, the original version of the video was pulled from an interview involving Batman V. Superman stars Ben Affleck and Henry Cavill. In the original interview, the duo was asked what they felt about the early negative reviews the movie had been receiving.

While Cavill charges full steam ahead into the question with a smile on his face, Affleck can be seen going to a deep, dark internal place full of untold sadness. Some brilliant person decided to zoom in closer and closer on Affleck’s contemplations while playing Simon and Garfunkel’s “The Sound of Silence” in the background. It’s all ended perfectly by Affleck snapping out of his funk and adding a quick, “I agree,” to Cavill’s comments.

It turns out that the joke wasn’t fully played out, however, as the Dark Souls squad added an extra layer of cleverness to the affair. The team dropped in an “interviewer’s” voice stating that, in preparation for Dark Souls III, the pair of actors went back and played the original games in the series. The interviewer then asks what they thought of that experience, which is when we roll into that same “Sound of Silence” brilliance with a bunch of Dark Souls death scenes rolling in the background. Affleck, it would seem, is having a hard time coming to terms with what the Dark Souls series has done to him.

As for the rest of us non-superhero types, we’ve only got a few more days to wait before we can finally get our own hands on Dark Souls III. That is, of course, assuming you don’t live in Japan, where the game is already available, or didn’t pull a sneaky maneuver on the Xbox One that allowed you to purchase it early.

Assuming you’ve been keeping things on the up and up, Dark Souls III finally arrives in North America and Europe next Tuesday, April 12.

In case you can’t wait until then for all of the death-defying goodness, Bandai Namco has stated that some sort of “big news” pertaining to the game is due out today, April 8. So keep your eyes peeled for more details on that.

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Ryan Winslett

Staff Writer for CinemaBlend.