WTF? People Are Complaining About Pizza Patron Giving Away Free Larges

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Earlier this month, takeout chain Pizza Patron announced it would give away free larges on June 5th between 5 and 8 PM to all customers who order in Spanish. Approximately seventy percent of the business’ regular clients are of Hispanic origin, and executives thought it would be a fun way to increase brand awareness within a target community. Who doesn’t love free pizza, right? Unfortunately, it turns out a whole lot of people apparently like bitching more than free pizza.

Over the past few weeks, the promotion has been hit with a serious negative backlash both among native Spanish speakers and English speakers. Some think it’s biased to favor an individual group, and others think it’s inappropriate for citizens to speak Spanish in public when they could just as easily speak English. Maybe I’m alone on my island of free pizza excitement, but let me speak for the residents here when I say, “What the fuck?”

I have done far worse than utter one sentence in Spanish to get free pizza. I’ve filled out credit card applications. I’ve promised my roommates I’d do the dishes for two weeks. I’m sure given the opportunity, I’d probably do far more embarrassing things in the name of free slices, and frankly, I’m dumbfounded more people aren’t with me, especially considering the chain is going to teach English speakers how to order the pizza if they don’t know any Spanish.

It’s not even about the money. It’s about the coolness of free pizza. According to USA Today, Pizza Patron’s larges only cost $4.99, but free shit is free shit.

Is this promotion biased in some ways? Yeah, probably. But is free pizza free pizza? You bet your hungry face it is.

Mack Rawden
Editor In Chief

Mack Rawden is the Editor-In-Chief of CinemaBlend. He first started working at the publication as a writer back in 2007 and has held various jobs at the site in the time since including Managing Editor, Pop Culture Editor and Staff Writer. He now splits his time between working on CinemaBlend’s user experience, helping to plan the site’s editorial direction and writing passionate articles about niche entertainment topics he’s into. He graduated from Indiana University with a degree in English (go Hoosiers!) and has been interviewed and quoted in a variety of publications including Digiday. Enthusiastic about Clue, case-of-the-week mysteries, a great wrestling promo and cookies at Disney World. Less enthusiastic about the pricing structure of cable, loud noises and Tuesdays.