The Ridiculous She-Hulk Finale Detail That Caused Strife Between Kevin Feige And The Showrunner
The She-Hulk showrunner says Feige didn’t appreciate this particular K.E.V.I.N detail.
Spoilers for the She-Hulk finale ahead.
Since its premiere, She-Hulk: Attorney at Law has been a different type of Marvel show than the rest of the MCU lineup. The show's head writer and EP, Jessica Gao, and her team embraced the character's long history of hilariously breaking the fourth wall to deliver a fun-filled season culminating in a perfectly bonkers season finale. However, one of the goofy details in the season finale wasn't fully appreciated by Kevin Feige.
If you've watched Marvel's projects in order you'll know that most superhero shows would take the well-trodden path of ending their season with a CGI-rendered slugfest between villains and heroes. However, She-Hulk opted for breaking through the fourth wall entirely. In the middle of a battle, Jen Walters leaves and enters the Disney+ interface. She then ends up at Marvel Studios where she confronts the writers of the show, chastizing them for their lazy and predictable writing. Things get even weird when the green heroin comes face to face with a sentient A.I. named K.E.V.I.N., or Knowledge Enhanced Visual Interconnectivity Nexus, an apparent and comical jab at Marvel head honcho and producer Kevin Feige. One minor detail in the finale didn't sit well with Feige tough, and almost caused a rift between him and Gao. This near rift was over his trademark baseball cap on the robot. In an interview with The Hollywood Reporter, Gao admitted, now laughing about the situation, that she was "incensed" that the producer took issue with the gag. She said:
Gao then said this is all something she and Feige can joke about now. She also mentioned that a visual development supervisor helped facilitate a compromise.
What's particularly interesting about this detail is that Feige prompted Gao to take a less conventional route with their ending. The She-Hulk writer had written over 20 traditional versions of the finale before Feige told her they had created an entirely different show that should have a wholly different kind of ending. Gao continued:
Feige didn't think a baseball cap made sense for the robot, but the showrunner wouldn't hear it. She was willing to walk away from the project over the baseball cap, and in the end, she won the argument. This is good for us Marvel fans because, in my opinion, K.E.V.I.N. was a brilliant and welcomed addition to the series finale. Without that fantastic hat, I don't think the robot would have been nearly as memorable.
While it's still uncertain whether we will see Jen in an upcoming Marvel movie, fans are hopeful she'll return for at least one of the announced Marvel shows, Daredevil: Born Again. This is especially exciting considering the amount of chemistry Charlie Cox and Tatiana Maslany shared on screen. And since we already know Matt Murdock's MCU future is looking big, here's hoping we have more She-Hulk crossovers to look forward to soon.
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Until then, enjoy some fantastic behind-the-scenes anecdotes from our interview with some of the show's cast. To check out the hilarious and fourth-wall-breaking show, you can watch all nine episodes of She-Hulk: Attorney at Law with a Disney+ subscription.
Ryan graduated from Missouri State University with a BA in English/Creative Writing. An expert in all things horror, Ryan enjoys covering a wide variety of topics. He's also a lifelong comic book fan and an avid watcher of Game of Thrones and House of the Dragon.