Anyone who has ever stayed home from work or school will instantly remember the feeling of sitting down to watch daytime television. It's not the most prestigious TV available -- hence the timeslot -- but it has a certain charm that makes it easily accessible for the masses. Admit it, you love sitting down to watch those classic game shows. That mass appeal appears to have seriously paid off for CBS, as the network has officially set a major daytime TV viewership record.
We've just learned that CBS's daytime lineup has officially achieved a major milestone in the world of television. The network has officially announced that it ended the 2015-2016 television season at number one for the 30th consecutive year in a row -- which is one of the longest streaks in the history of television. In addition to that 30-year milestone, the network also experienced its most watched season in a decade, experiencing a high not seen since the 2006-2007 season. These numbers are definitely nothing to scoff at, as it's been revealed that CBS Daytime averaged roughly 4.13 million viewers, and the network reached 117.6 million more viewers viewers than any other network over the course of the season.
The accolades didn't stop with the network either; several of CBS' best daytime series also broke records as well this year. Not only did The Talk experience its most watched season since its premiere all the way back in 2010, but Let's Make a Deal similarly managed to close out the year with its largest ever audience. Then there's The Price is Right, which closed out the year with its strongest ratings since the 2003-2004 season -- back when Bob Barker still wielded the comically long microphone instead of Drew Carey.
At this point it remains incredibly difficult to determine what's driving the increased viewership to CBS Daytime. We could point to fewer soap operas on other channels and the fall of shows like The View on other networks that have been dealing with problems. Many of the CBS shows also obviously maintain dedicated audiences (which is how some of them have managed to stay on the air for decades) but we have a feeling that there are plenty of other viewers who consistently tune in hoping to see some of the truly awesome viral moments that regularly occur during broadcasts. Don't believe me? Check out an example from The Price is Right below to see for yourself:
Isn't that just wonderful? Reality TV may have become incredibly popular in recent years, but there's simply no substitute for the classic daytime TV game show fail. It's as American as apple pie.
CinemaBlend will keep you up to date with any and all relevant details related to this major CBS milestone as more information becomes available to us. Until then, make sure to check out our comprehensive fall TV premiere schedule for more information concerning all of the most highly anticipated fall television debuts. Stay tuned for more details!
