What's Going On With Billie Eilish's New Album? Here’s All The Clues We Have So Far

Billie Eilish performing "when the party's over" at the Electric Ballroom in 2023
(Image credit: Darkroom/Interscope Records)

After Billie Eilish wrote the song of the year, arguably for the movie of the year -- she created “What Was I Made For?” for Greta Gerwig’s Barbie -- the singer is diving right into promotion for her third studio album. That’s right, more Billie Eilish music is coming real soon. Here’s what we know. 

Aside from “What Was I Made For?” becoming what Eilish calls one of her “best vocal performances” ever and being among 2024's Oscar winners for Best Original Song, it's actually been almost three years since the pop artist’s last album, Happier Than Ever. But, now Eilish is getting ready to deliver on a new collection of songs for us to ugly cry to. Here’s the clues we have so far: 

Billie Eilish’s Third Album Is Already Finished

First off, Billie Eilish announced back in February that her upcoming “album is mastered” through a caption on Instagram. Check out the post: 

Plus, while Billie Eilish was on the press trail promoting her Barbie song throughout last year, she dropped mentions of writing new music here and there regarding what she was working on, of course with her brother Finneas. 

Now, when an album is produced that’s not the only thing that goes into it. Eilish also has to create visual messages like album artwork and music videos. Nonetheless, it looks like it’s game time! 

Mysterious Billie Eilish Billboards Have Appeared All Over The World 

At the top of April (this week), fans noticed billboards popping up all over the world with random words written in blue alongside Billie Eilish’s logo. Such as this one: 

Since then, all sorts of fans have noticed other versions of the sign all over the world. Here’s a compilation of what we imagine are new lyrics that people have spotted on Twitter

  • “She’s the headlights, I’m the deer.”
  • “Did I cross the line?”
  • “I try to live in black and white, but I’m so blue.”
  • “Saw you turn around but it wasn’t your face.”
  • “I’ll love you till the day that I die.”
  • “Man am I the greatest”
  • “Do you know how to bend?”

Eilish has confirmed her connection to the billboards, posting one of them on her Instagram on Wednesday. They are fantastic teases to get ready for Billie Eilish’s next album. But, what will they be about? Her high-profile relationship and breakup with The Neighbourhood’s Jesse Rutherford? Will she lean more into her queer identity after her controversial coming out. Surely, there will be more “devastating” tracks about being human like her Barbie song

Billie Eilish Adds Everyone To Her Close Friends 

If you opened Instagram on Thursday, April 4 to see that coveted green circle around Billie Eilish’s account, which has a new purely blue profile picture right now, sorry, but you’re not special… It looks like Eilish added everyone to her close friends to post the following image: 

Billie Eilish 4/4 instagram stories

(Image credit: Instagram/Billie Eilish)

Billie Officially Announces Third Studio Album

Oohh, Billie is teasing her new album alright!! On Monday, the singer announced her next album will be called Hit Me Hard And Soft, and be released on May 17. As Eilish announced on Instagram, she will not be releasing any singles ahead of the album dropping. That being said, fans will only have to wait a little over a month for ten brand new tracks from her.

We’ll keep you updated here on CinemaBlend as we enter Billie Eilish's new era. 

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Sarah El-Mahmoud
Staff Writer

Sarah El-Mahmoud has been with CinemaBlend since 2018 after graduating from Cal State Fullerton with a degree in Journalism. In college, she was the Managing Editor of the award-winning college paper, The Daily Titan, where she specialized in writing/editing long-form features, profiles and arts & entertainment coverage, including her first run-in with movie reporting, with a phone interview with Guillermo del Toro for Best Picture winner, The Shape of Water. Now she's into covering YA television and movies, and plenty of horror. Word webslinger. All her writing should be read in Sarah Connor’s Terminator 2 voice over.